Nowadays, LED displays are inseparable from people’s lives. With the continuous expansion of display applications, the continuous compression of the traditional market and the intensification of competitive pressure, the market’s transparent LED displays have become a must for many LED companies. .

Everyone can see the rapid development of LED display from the 1990s to the present. Indoor LED display has become an LED display with its vivid, rich, dazzling and intelligent display effects, coupled with the stable improvement of cost performance. The main application product of the product. According to relevant statistics, in the past year, although the market share of outdoor LED display applications has increased more than in previous years, the main source of growth is due to product innovation and rapid improvement in product performance. It is an increase in product sales. This also means that the previous production and business model is a bit out, and it can no longer promote the development of the industry itself. 

With the gradual increase in outdoor light pollution, the approval for outdoor installation of large LED screens has gradually become stricter. The removal of outdoor conventional LED displays has occurred in Qingdao, Shanghai and other places, and the living space of outdoor LED displays has been further compressed. In addition, the end customers have stricter controls on the technical standards of the products, especially the impact of structural practical safety and outdoor light pollution problems.

The emergence of transparent LED display just made up for the shortcomings of outdoor LED display. Its high transparency, invisible installation, indoor installation, outdoor viewing, and high-brightness display characteristics are deeply loved by the market. The transparent LED display not only improves the commercial value of the glass curtain wall, but also creates a new type of outdoor media resources in an environment where outdoor advertising resources are increasingly scarce. It also brightens up the city and makes the city greener and smarter.

Therefore, if LED display companies want to further expand the display market, they must improve their product technology and service quality. Some large enterprises in the industry have entered the transparent display market one after another, and a number of emerging transparent LED display manufacturers have emerged, making this market more active. The concept of transparent display is known to more people and the market has great potential for development. It is believed that in the near future, the competition in this market will become fierce, transparently showing that only by controlling the opportunities can we better gain a foothold in the new market.