E-sports has the Potential to Develop into an Important Market Segment of LED Displays

Publisher: Supplier of LED Display Time: 2019-08-06 16:37 Views: 2089

There is a phrase in English called "elephant the room", which means the elephant in the room, referring to problems and phenomena that are very obvious but often overlooked. When it comes to e-sports venues, many people's first reaction is often the top-equipped computers used by players and the cool lighting effects of the arena. However, few people have noticed that in the e-sports arena, players can operate synchronously on the scene. The large LED screen in front of the audience is an important part of the entire e-sports venue.  

 
Compared with regular competitions, e-sports events are extremely less intuitive, and audiences must rely on large-screen playback to watch the game normally. Therefore, large-scale high-definition displays have become an indispensable element in the construction of e-sports arenas. , According to the first e-sports venue construction standard issued by the China Stadium Association in June 2017, "E-sports venues construction standards", e-sports venues above C level must be equipped with LED displays. The display screen for watching the game "should be set with at least one main screen, and multiple auxiliary screens should be set up to ensure that spectators from all angles can watch comfortably under normal conditions." Considering that the major e-sports leagues are still dominated by non-governmental organizations in the near future, the venues and venues have changed a lot, and due to the consideration of the life of the competition itself, for a long period of time in the future, the venue construction should still be based on Temporary construction is mainly used, and the rental demand for display screens will be much higher than the customization demand.  

 
  Speaking of e-sports, there are still some people who equate it with "playing with things and losing their minds". In fact, as early as 2008, e-sports has been included in the 78th sports competition. However, due to the limitations of social concepts, The development of e-sports is not fast, and it was not until last year that the development of e-sports really ushered in a turning point.  

 
  

In the 2018 Jakarta Asian Games, e-sports entered the Asian Games for the first time as an exhibition game. The Chinese team finally won two golds and one silver. On November 3, 2018, in Wenhe, Incheon, South Korea. In the League of Legends global finals (S8) held in the arena, the Chinese club IG3:0 defeated the European team FNC and successfully defended the championship.

 

For this reason, 2018 is called "the first year of Chinese e-sports" by many people. As the post-80s, post-90s and even the post-00s gradually enter the society, the stigma of e-sports is gradually reversed, and the 2022 Hangzhou Asian Games At the meeting, e-sports will become an official competition event, which also means that e-sports is gradually gaining official recognition. Therefore, 2019 is likely to be the first year of eSports explosion. The construction of e-sports arenas and the supporting construction of related display equipment such as game live broadcast studios, indoor and outdoor game live broadcast sites, or game arena outfields will enter a period of rapid development.

 

As an LED display screen for electronic sports venues, it must meet the following characteristics: first, large size, to ensure that most of the audience can watch the game without any observation tools; second, high definition, to ensure the scene The audience can watch the entire game clearly and intuitively; thirdly, low latency ensures that the audience can obtain a viewing progress that is basically consistent with the operation speed of the players without affecting the viewing quality due to the slow screen response speed.

 

In the "PUBG" Asian Invitational Tournament at the beginning of 2019, the LED display used in the stadium reached 1800 square meters. Under this size, whether it is DLP or LCD, it is impossible to take into account the brightness and stitching problems. In addition, LED display Its millisecond-level response speed and its free splicing characteristics without size limitations are enough to make it invincible in the selection of screens during the construction of electronic sports venues, and as the spacing of LED displays continues to shrink, And the application of 4K/8K high-definition technology, this advantage will become more and more difficult to shake.


According to the global game market survey data released by Newzoo, in 2019, the total revenue of the global video game industry is expected to reach 152.1 billion US dollars, a year-on-year increase of 9.6%. Such a huge market of 100 billion will undoubtedly drive the development of many surrounding industries, of which e-sports is an important part. Relying on such a huge market, the huge blue ocean hidden in the e-sports market is undoubtedly a huge opportunity for LED display companies. From the perspective of the continuous expansion of the e-sports market caused by the increasing recognition of e-sports by the public, and the irreplaceability of LED displays in the construction of e-sports venues within the foreseeable range, it is even no exaggeration to say that, The e-sports market is very likely to develop into one of the important market segments for LED displays.

 

       In the face of the surging demand for e-sports, more and more LED display companies will notice this market whose potential has not been fully released, and spark brilliant sparks in mutual promotion with e-sports.