In recent years, the intelligent revolution represented by the application of new technologies such as the Internet of Things, big data, and artificial intelligence has begun, and the way people work, live, and cognition has been gradually transformed or even reshaped. It also continues to affect the LED display manufacturing industry.

With the introduction of smart LED display technologies, products and solutions by many screen companies, the application of various smart city display terminals is becoming more and more common, especially the hot 5G smart light pole screen, smart monitoring, smart education The promotion and application of display and smart pedestrian crossing system seem to bring more opportunities to the LED display industry. Many screen companies have begun to explore the "smart" road of LED display. At the same time, there are also companies that want to "fish in troubled waters" aiming at wisdom. Showing this cake, a swarm came in, "If you have the conditions, you will also have to create the conditions." What's more, the launch of smart display products with "cost-effectiveness" as the selling point has grabbed the market in the short term, but such "low-cost and low-quality" products cannot bring real changes to users at all, and will only consume users again and again. Favorability of smart display products.

On the one hand, it is the rising enthusiasm of enterprises in the industry, and on the other hand, it is the indifference of users. "Simple mobile phone control is more entertaining than practical", "Real smart displays are not connected, but used." In the entire LED display industry, intelligent display can be said to be a brand-new commercial track. If the technology and products are not ready, they will "rush ahead" and users will give you a yellow card.

How to truly tap the potential of smart LED display is to bring real changes in the operation process to end customers, rather than a "smart" gimmick. To do this, we need to do the following two things.

1. From smart LED display products to smart LED display scenarios: To comprehensively improve the operation experience of end users, what is needed is true wisdom, from independent innovation of technology and products to the intelligence of overall solutions. Standing at the key node of the development of the smart LED display industry, major smart screen companies need to determine their core competitiveness-based on solving the needs of users' pain points, always pursuing user satisfaction, and continuously gaining insight into users' potential Demand, and then create demand through innovation and iteration, realize value-added, and finally customize solutions for different smart LED display application scenarios.

2. Four major characteristics lead the iterative development of the smart LED display industry: Standing on the new track of the development of the smart LED display industry, whether in the era of smart single products or the era of high-end smart complete sets, what changes are the scenarios and user needs, but what remains the same is 4 leading experiences: first, consistency, from technology, products to overall solution design; second, interconnectivity, the speed between screens, people and screens, and screens and objects Unicom; third, integrity, perfect integration with the display ecological strategic brand; fourth, iterative, infinite upgrade of software and hardware. Only by satisfying these four characteristics can we further lead the development of the smart LED display industry.

As predicted by relevant experts, in the big cake of smart display in the future, high-end smart complete sets will still occupy the "C position". Only the truly smart LED display products and technologies, as well as scene-based solutions, can lead the smart display industry. Continuous progress from basic needs, quality needs to smart experience.