In recent years, with the continuous saturation of the integrated LED display market, the increasing market competition, and the continuous compression of profits, in order to seek profitability, many manufacturers have begun to explore the high-margin application market, and various emerging applications have emerged one after another. . Among them, because customized products can efficiently match usage scenarios and better reflect customer tastes, they have quickly become the new favorite of those who love LED screens.

It is said that strategizing can better gain a foothold in the new market, but "customization" also requires different people and circumstances. Small batches and multiple varieties are the threshold that screen companies must cross to enter "customization". Relative to "standardized" quantitative production, customization is a product of the high-end field, and those who can enter this field must be the industry leaders.

In this era that is keen to show self-individuality, special customized products and services can indeed win the market more quickly. LED displays of various shapes rely on vivid, rich, dazzling and intelligent display effects. Coupled with the very eye-catching shape, it is not difficult to understand that it is favored by major customers.

From a certain perspective, the good and bad, success and failure of a product are related to many factors. This kind of private customized LED display can show the style and taste of different people and attract more people. The resonance of the company has strong vitality and development prospects. Obviously, the "customization fever" is not as simple as it is hot for a while. In the follow-up, customization, as a new trend, is very likely to occupy the high-end market of the entire LED industry.

With the advent of the era of customization, screen companies must strive to meet the diversified requirements of customers. This also puts forward higher requirements on the research and development, production, marketing, business management, and after-sales service of screen companies. Screen companies need to continue to update and improve The entire chain of operating systems can better adapt to and serve the market.

On the surface, the biggest difference between a customized LED screen and an ordinary display is the shape and size. It may be spherical, cylindrical, or various unexpected shapes such as books and scroll paintings. In addition to the choice of shape, its size and dimensions also have strict regulations, and there must be no deviation in the slightest. In general, it depends on the scene, not a model, so it cannot be copied.

In this way, customers choose customized screens because of their persistence in the appearance of LED screens, that is, their perceptual choice. In fact, while taking into account the appearance of products, rationality is deeply rooted in the minds of customers, which runs through LEDs. In many cases, every link in the display manufacturing industry chain, including customized modeling, is not a perceptual decision. Fully consider the special scenes and special uses when the screen is running, including customized LED chips with a certain "special function", detailed processing to ensure that the splicing surface is neat, and the packaging and splicing technology to achieve unique display effects, and even capable The control system that meets the individual needs of customers, and the purchase experience, after-sales service, etc. which are different from those of competitors.......

As customized products are more tailored to customer needs, customers' satisfaction with LED display manufacturers will also increase; in terms of profit, the price of "high-end customized" LED display projects is quite substantial and the profit margin is greater. It can be said that customization as a direction of the development of the LED industry can not only meet market demand, but companies can also use the opportunity to promote their brands in the process of making profits, enhance their brand advantages, and enhance their competitiveness.

From a long-term perspective, the upsurge of customization has also promoted LED display companies to actively pursue better products and promote the overall development of the industry. Customization has become a trend and will inject new blood into the LED market. This is a test for all companies and an opportunity to improve their strength.