We all know that in the past LED display, small and medium enterprises would rather bear alone self upward pressure on prices have not been willing to make the product price, because not only is the enterprise clear, users are also very clear once product prices will lead to the loss of many old customers of the enterprise, the new client development will be more difficult, and risked being abandoned by a huge risk, It's better to hang on and survive the risk. After all, the rising price of LED displays is no small thing for enterprises.

　　But to be honest, whether from the perspective of the industry or from the perspective of users, the rise of LED upstream products and the rise of original materials will lead to the price of LED display enterprises, but for the long-term development of enterprises, reasonable profit margin is an inevitable condition, The price of small and medium-sized LED display enterprises is in the internal digestion and external price to solve the problem of price. Therefore, LED display enterprises sometimes rise in price that is understandable, may also promote the whole LED market price rise, promote the long-term stability of LED display industry, better to benign competition.

　　With the continuous development of science and technology in the continuous deepening of LED display technology, as well as the increasingly strengthened ability of enterprise resource integration, the production cost advantage of LED leading listed enterprises has gradually been shown. Compared with the majority of small and medium-sized LED display enterprises, those LED display leading listed enterprises can also increase the price of the industry for enterprises and users of quality and service. This is why the backing power of listed companies can be trusted by the general public.

　　

This can prove that LED display enterprises are constantly promoting the progress of enterprise technology and production capacity, not only can retain more customers but also can better save production costs and return more benefits to users. However, the price reduction of the leading enterprises will affect more enterprises to optimize their internal capacity and supply chain. Throughout the LED display industry at present the whole price changes, we can clearly see the price rise is LED upstream leading enterprises, price reduction is the middle and downstream LED display enterprises, and LED downstream enterprises to do so will only swim against the current will bring more negative effects.

 

After a big change in 2016, LED display industry ushered in an explosive growth, LED chips that supply is in short supply, LED enterprise production capacity is gradually increasing. In 2017, the LED industry is still continuing a price increase momentum, the price increase is still one of the most headache for many enterprises. For LED display case price increases of enterprise of 2016, the price of the announcement is only part of the enterprise, they are mainly LED business, the rise in raw material matches the enterprise cost and revenue, profit, price increases in upstream LED enterprises, downstream LED display, small and medium enterprises can't afford, only to raise the price a little, Maintain a profit margin. In addition, LED upstream enterprises dare to again and again of the price, because its system is relatively mature, can easily implement the price to promote the industry shuffle process. But LED downstream display enterprises are relatively more, hierarchy is also various, some small enterprises originally rely on cost-effective survival, relatively difficult to realize the price of this fundamental, this is also a small and medium-sized LED display enterprises rarely realize the price of an important reason.