In the past few years, many LED screen companies have been continuously expanding their production capacity to accelerate the speed of occupying the market, but in many cases they have backfired. The market growth rate and its alleviation have caused a serious accumulation of product backlogs in many companies. In addition, the high degree of homogeneity of products has caused the industry to reduce prices in order to compete for market share and reduce inventory. There are many companies in order to maintain a market share, even if the profit margin is greatly reduced, they have to exhaust their brains to get in. This will not only greatly reduce the profit margin of the company, but more importantly, increase the operating pressure.

According to recent survey data, the current user sensitivity to price is showing a clear downward trend compared to the past. In contrast, quality, brand and after-sales service will be used as a reference factor. However, in recent years, LED display screens have occasionally caused a fire and other safety issues. As a result, personal safety issues will be worrying and chilling to the majority of users. In addition, LED displays are expensive and require professional maintenance under many conditions. Once a failure occurs, the cost of repurchasing makes it difficult for many customers to accept. Therefore, manufacturers or distributors will provide after-sales services to provide customers with the most economical And convenient choice. In this way, from the user's point of view, we can easily find the importance of quality, brand and after-sales.

Even so, the results still make people feel ironic: When LED display manufacturers make a fuss about the price while scraping profits, they don't know that customers have long lost the idea that price decides everything. Because people’s living standards are also generally improving, this also means that in addition to paying attention to prices, LED display manufacturers must refocus on products and services themselves. Selling low-price and low-quality products will have a serious impact. The final quality of the product, everyone knows that the wool comes from the sheep, so that more customers will only pay for it. The profit margin of enterprises is extremely compressed, which will greatly affect a series of services other than after-sales, and will make customers more helpless. It is understandable that when the after-sales service troubles the normal use of the product by the customer, this is a big drawback for the company's brand newcomers. In the long run, it will only be harmful to the company.

In addition, branding is also a top priority, and many people think that end-users do not have a brand concept for their products. As everyone knows, most LED screen companies are seriously lacking if they are not perfect in branding. This is also one of the reasons for this phenomenon. For a long time, many companies have mistakenly believed that the development limitations of LED display screens are very small, and do not need to vigorously promote the brand, just do a good job in word-of-mouth construction. However, with the continuous expansion of LED display products and market applications, businesses that have never touched LED displays in the past have also begun to consider using such products. However, because LED display companies have relatively little emphasis on brand promotion, LED displays The brand awareness of screens is generally low. This greatly limits the exposure of many good brands, and also causes many businesses to lose many potential customers, and even restricts users' trust and application of LED displays.

Therefore, the LED display company Lianchengfa LED display company should re-recognize the needs of end users, regard product quality, pre-sales and after-sales service as the top priority, and give users a copy according to the different needs and requirements of customers Good quality and inexpensive product. Do your own job as much as possible, so that users can buy your products at ease and use them comfortably.