As the saying goes, "The economic foundation determines the superstructure." With the rapid development of my country's economy, people's pursuit of quality of life is constantly improving, which means that end customers put forward new requirements for products and services in various major industries. Among them, after nearly 30 years of development, the LED display industry has become more and more visible in the daily field, and has become the most closely connected link between the development of the times and the development of the city, whether in terms of shape, application field, or technology. Both brought about disruptive changes. Especially in the past two years, LED displays are no longer just "hung up" "behemoths". With the violent impact of technology and creative culture on people’s visual enjoyment, LED displays have gradually moved towards life, and There is a tendency to "occupy" people's daily lives.

        1. Commercial value turns to artistic value, bringing billions of market opportunities: In the past, LED screens were usually used for product promotion, store decoration, popularization of knowledge, and release of various major festival celebrations or road traffic LED navigation instructions. However, with the improvement of cultural level, the public has higher requirements for the appearance of LED screens, coupled with the continuous optimization and upgrading of technology by LED companies, the functions of LED screens have changed. Nowadays, LED screen is no longer just a carrier of cultural information dissemination, it has also become a "artwork" that beautifies life. For example, through a series of complex production processes such as display materials, control software, and video production, LED oil painting screens can express the sense of integration, soft texture and layering emphasized by oil paintings, plus the design and improvement of frame materials, to achieve a certain level of art. The decoration effect, because of its Internet gene, can easily move the world's "famous paintings" home.

   It can be seen that the commercial value of LED display screens has gradually shifted to the field of culture and art. In particular, creative LED screens that can be novel and unique in appearance and can attract people's attention are the best carriers to reflect the artistic value of LED display screens. On the one hand, the creative LED screen technology is complicated and the use occasions are limited, which makes it impossible to mass produce, creating its scarcity and uniqueness; on the other hand, due to the uniqueness of the creative LED display technology, it not only avoids unnecessary As a work of art, the price will not be the decisive factor for consumers to choose it, and the profit margin of the product will also be greatly improved.

        With the development of the industry and the advancement of technology, creative LED display products are no longer limited to changes in appearance. From technology to content, and even the design of the entire project, all aspects are ever-changing, and various innovations are aimed at presenting the audience. The best visual effect constantly highlights the value of the product. According to data, the global art auction turnover in 2016 dropped sharply, while the art auction turnover in the Chinese market reached 4.8 billion US dollars, accounting for 38% of the global auction turnover, and 91,400 lots were sold, making it the world's largest artwork market. This also means that this shift in the commercial value of LED displays will surely bring new business opportunities for LED displays in the billions of art markets. 

2. The application of LED screens tends to be "lifestyle", and more flowers are everywhere: If crafts are still more luxurious for ordinary people, then TVs have undoubtedly become essential home appliances from door to door. Because the distance between the viewer and the screen is very close when watching TV, this puts higher requirements on the fineness of the display screen, so the pixel arrangement must be tighter, and the gap between each other must be narrowed to the degree that the naked eye cannot distinguish. At the 2018 Consumer Electronics Show held in January this year, Samsung launched The Wall display. This product is the world's first modular display with a default size of 146 inches and a pixel pitch of 0.8 mm. It is equipped with a Micro LED display, bringing users deep blacks and pure colors, as well as outstanding brightness and contrast. After that, well-known electronics manufacturers such as Xiaomi, Sony, and Panasonic have successively launched LED TVs, beginning to seize the market of traditional LCD and OLED TVs, and also bringing a better viewing experience to the audience.

        In addition, LED displays have been maturely used in every corner of our lives, such as being woven into fibers with sensors, used to develop new wearable devices, mounted on the outside of bicycles, used to display information to pedestrians, and The pressure sensor combined with the inside of the seat of the device can correct the child’s problem sitting posture. The medical LED blood glucose meter not only reduces the pain caused by the traditional fingertip blood test to diabetes, but also can monitor the wearer’s blood glucose level at any time... It can be seen that LED displays have played a huge role in daily necessities, large-scale medical equipment, and there are still unlimited possibilities.

        LED displays gradually penetrate into our lives and become an indispensable part of us, which means that the demand for LED displays in the terminal market continues to expand, which will undoubtedly bring business opportunities to the LED display industry. But at the same time, facing the higher quality requirements put forward by the market, LED display companies also need to make timely changes. While improving the grade and quality of their products, they should constantly optimize the service and efficiency of their products, otherwise the companies will lose their survival Chance.